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New target audiences, new formats – HYLO.Sport on YouTube

HYLO.Sport is known for its high-quality content on athletics, sporting excellence and personal success stories. Now, HYLO.Sport is taking the next step: thanks to its very own YouTube channel, even more people will gain access to the HYLO.Sport world. The aim is to present the HYLO®athletes’ impressive stories and passion to a wider audience.

The launch of the new channel will take an ‘All Eyes On’ format. In this interview series, presenter Thommy will talk to some of the most successful and inspiring athletes from the HYLO.Sport family. These conversations will cover more than just sporting successes – they will be about personal challenges, background, and their path into elite sport.

First episode: motorsport legend Timo Bernhard

The series begins with a very special guest: Porsche icon and German motorsport legend Timo Bernhard. As well as winning the Le Mans 24-hour race, he has also remained a formative figure in the world of racing thanks to an active career as the boss of Team75 Motorsport. In conversation with Thommy, he talks about the early days of his career, his path to the top, his greatest successes, his current team role and his undying love of motorsport.

A format with top-class guests

After the launch with Timo Bernhard, viewers can look forward to other exciting episodes. Future guests include:

The videos will soon be regularly released on HYLO.Sport’s new YouTube channel. This combination of top-quality guests, interesting topics and authentic conversations makes ‘All Eyes On’ a format that will offer a rare peek behind the sporting scenes.

All Eyes On YouTube

Join the HYLO.Sport community

With its new YouTube channel, HYLO.Sport is beginning a new chapter in its story and inviting all sports fans to join the fun. Whether motorsport, triathlon, athletics or boxing, HYLO.Sport brings the whole world of sports to you. Subscribe to the channel now and stay tuned to hear major sports personalities tell their stories.

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